Wednesday, 24 April 2013

Gaining Attention from Your Audience In a Wrong Way


Marketers and Business men do many sorts of experiments be it right or wrong to grab the attention of their marketing audience. Recently i just had a look at a small post done on twitter that asked some his followers to recommend him with some of the blogs that he could read, asking them not to send the link of their own blog. Later when this person was asked for a feed back of what did he gain out of all this. There are two things that grabbed my attention
  • First is he generally asked people not to do the self promotion of their blogs
  • Second thing that grabbed my attention was that these people were prepared to look desperate and needy.
What makes marketers generally do such kind of things. Business owners generally pester and irritate you only when their business activities is not getting enough attention of their marketing audience. In other words instead of making thing better and attractive they just try to push the broken marketing towards you and your organization. This again can be explained with a simple and easy example. When there is no one who is subscribing to your newsletters, it is then these people subscribe you without taking your permission, spamming you at a great ease.


Attention of your marketing audience can be grabbed by commanding rather than demanding at your marketing audience. In short have your marketing business built in such a way that people will hold and share, and having the courage to stand out against your competitors. Doing this would not be a tough job but would require some changes and tatics. And they are as follows :
  • Than demading the attention of your marketing audience, command attention
  • Know what brings interest to your marketing audience and then try grabbing their interest.
  • Try capturing the attention of your marketing audience through images and a word of mouth.
  • Try to generate some great opportunities building a stronger relationship
  • And the last but not the least follow these and Results work.
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